by admin | May 25, 2021 | Branding, Business, Marketing Basics, Markets, Medium Enterprise, Technology

Nokia 6 (2018)
By Krishna SinhaChaudhury,
New Delhi : Finnish company HMD Global launched Nokia 6 last year with a good design — but its internals left users craving for more.
The company, which got the licence in 2016 to sell Nokia-branded devices and displayed its first line-up last year, has now launched a refreshed iteration of Nokia 6 that runs the “Android One” platform — the unmodified Android operating system (OS) with a promise of improved security through frequent updates.
Android One primarily focused on entry-level devices for emerging markets, including India, but later evolved into Google’s key mobile programme.
At Rs. 16,999 for 3GB RAM and 32GB on-board storage, Nokia 6 (2018) competes with the likes of Xiaomi Redmi Note 5 Pro and Honor 9 Lite.
Here is what we think of the new Nokia 6.
Carved from a single block of 6,000-series aluminium and the two-tone anodisation (a process used for the surface treatment of aluminium), this device is a classic Nokia.
The design does not scream for attention — though the slightly curved rear impresses — and the sturdy build would make sure the device can handle a few falls.
The 16MP primary camera now comes with Zeiss optics and the black-coloured variant with copper trimmings on the side, as well as the camera module and the fingerprint scanner, give the device a stylish edge over its rivals.
Despite the sturdy built, the device was not heavy to hold, thus making it ergonomic as well.
The subtle antenna bands running on the top and bottom of the smartphone looked good.
Unlike last year’s iteration, the new Nokia 6 comes with upgraded specifications, such as a newer octa-core Qualcomm Snapdragon 630 chipset which also powers the pricier Moto X4.
Performance was smooth and we did not notice any significant stutter while running several apps, browsing videos and chatting on social media apps simultaneously.
The 16MP primary camera produced crisp and well-balanced shots during the review. The images were neither too washed out nor looked over-saturated.
The 8MP wide-angle front shooter also produced decent images.
HMD Global has not heavily customised the camera software, adding what it calls a “bothie Mode” which we first saw on last year’s Nokia 8.
The “bothie” feature essentially activates both the front and rear shooters to capture images or videos simultaneously.
A 3,000mAh battery fuels the smartphone and it was good to see it supporting fast-charging technology and a USB-Type C port.
What does not work?
Despite being launched in 2018, the device comes with the traditional aspect ratio of 16:9 which is likely to put off many users as new smartphones in the similar price range have moved on to the 18:9 aspect ratio.
We also found the device heating up on a few occasions, including gaming.
The primary camera showed lag while processing images on a few occasions.
Conclusion: Capable hardware coupled with pure and clean Android and a good overall experience makes the 2018 Nokia 6 a competent and a stylish smartphone in this price segment.
(Krishna SinhaChaudhury can be contacted at krishna.s@ians.in)
—IANS
by admin | May 25, 2021 | Branding, Business, Markets, Medium Enterprise, Technology
Barcelona : Expanding its portfolio, HMD Global — the manufacturer of Nokia phones has unveiled five new devices — Nokia 8 Sirocco, Nokia 7 Plus, Nokia 6 (new variant), Nokia 1 and a revamped Nokia 8110 at the ongoing Mobile World Congress 2018 (MWC) event here.
The iconic Nokia 8110 which was the distinctive “candy bar” phone with a slider opening design now comes with 4G connectivity and apps including Google Assistant, Google Maps, Google Search, Facebook and Twitter.
“This time last year, we started our journey with huge expectations from fans and a massive responsibility to deliver on the legacy of one of the most innovative brands in our space. Last year we shipped over 70 million Nokia phones,” Florian Seiche, CEO of HMD Global, said in a statement.
The device features intuitive tactile mechanics with slide to answer and end calls, as well as a helicopter-style spin on its axis.
It supports VoLTE calling and features the Qualcomm 205 Mobile Platform.
The phone also comes with a revamped version of the iconic Snake game.
Nokia 8110 will be available from May for a global average retail price of 79 euros, excluding taxes and subsidies.
“We are delighted to announce the expansion of our range with the introduction of five new devices, setting new benchmarks in smartphone design with Nokia 8 Sirocco and delivering our most accessible smartphone to date in Nokia 1,” said Juho Sarvikas, Chief Product Officer of HMD Global.
The three new Android smartphones — Nokia 8 Sirocco, Nokia 7 Plus and the new Nokia 6 join the Android One family and will offer high quality software experience designed by tech giant Google.
Nokia 8 Sirocco comes with storytelling features including enhanced “dual-sight”, ZEISS optics and acoustics with Nokia spatial audio.
According to the company, the ultra-compact powerhouse is their most beautiful smartphone to date.
The device has curved glass finish and a stainless-steel frame and 2-mm thin at the edge.
It sports a curved edge-to-edge OLED 2K 5.5-inch display.
It has dual rear sensors with ZEISS optics and a secondary 13MP sensor with 2x optical zoom. There is a “Pro Camera” mode that lets users get full manual control over every picture they shoot.
It will be available starting April at a global average retail price of 749 euros.
Nokia 7 Plus comes with enhanced “dual-sight”, dual rear sensors with ZEISS optics.
It is fuelled by a Qualcomm Snapdragon 660 chipset and 3,800 mAh battery.
The device has a 6-inch 18:9 Full HD+ display and will go on sale from early April and at a global average retail price of 399 euros, excluding taxes and subsidies.
The new Nokia 6 is over 60 per cent faster than its predecessor and now offers enhanced “dual sight”, ZEISS optics, USB-C fast-charging, a compact screen-to-body ratio, Nokia spatial audio and runs Android Oreo OS out of the box.
It will retail for a global average retail price of 279 euros.
Nokia 1 is an Android Oreo Go edition smartphone which is designed to be smooth and responsive, with full access to the Google Play Store.
It will retail for a global average retail price of $85, excluding taxes and subsidies.
The device supports “Xpress-on” covers which will be sold separately for $7.99 in Azure, Grey, Yellow and Pink colours.
—IANS
by admin | May 25, 2021 | Branding, Business, Large Enterprise, Markets, Technology
New Delhi : HMD Global that sells the Nokia brand on Friday announced the rollout of Android 8.0 Oreo update for its flagship Nokia 8.
“We’re proud to deliver pure and secure take of Android 8.0 Oreo on the Nokia 8. We’ve taken the time to test, optimise and refine the platform,” Juho Sarvikas, Chief Product Officer of HMD Global, said in a statement.
HMD Global launched the Nokia 8 smartphone in September for Rs 36,999.
The phone features 13MP + 13 MP rear camera system with f/2.0 aperture, phase detection auto focus (PDAF), IR range finder and dual tone flash.
The selfie camera has a 13MP sensor with PDAF and f/2.0 aperture.
The device has “Dual-Sight” video or “Bothie” feature that lets simultaneously livestream a selfie while also using its main camera, in a splitscreen visual, for both photos and videos.
The phone is powered by Qualcomm Snapdragon 835 processor paired with stock Android Nougat operating system (OS). A 3090mAh battery powers the device which is comes with Qualcomm “Quick Charge” compatibility.
There is 4GB RAM and 64GB internal memory with MicroSD card slot to expand storage up to 256GB.
—IANS
by admin | May 25, 2021 | Corporate Jobs, Employment
Helsinki, (IANS) Finnish telecommunications giant Nokia announced on Friday it would terminate over 1,000 jobs in Finland.
The company has carried out the Finnish style mandated talks with its staff. The reduction is to be carried out by 2018, Xinhua reported.
Nokia has 104,000 employees worldwide. Out of them some 7,000 are in Finland. Of the cutbacks now 500 will affect Espoo, the rest operations in Oulu and Tampere.
Nokia is adjusting its operations and staff worldwide following the takeover of Alcatel-Lucent. The company has a worldwide saving target of 900 million euros (about $1 billion) in annual costs in synergy.