by admin | May 25, 2021 | Markets, Networking, Online Marketing, Social Media, Technology
Mumbai : With youth subscribing more digital content over television, the newly-launched Facebook and Twitter Over The Top (OTT) videos may affect the market of other OTT platforms since most people spend a huge time on social media, an sector stakeholder said on Saturday.
“… Considering the fact that more and more people spend a huge time on Facebook and Twitter… I think Facebook and Twitter videos are going to be game changer in coming two years,” said Spandan Mishra, creative communication head of OTT platform Hotstar at a panel discussion during the India Film Project – Season 7.
“They have no dearth of money, a huge audience is already there, so all they need is content. So yes, it will create a different to other OTT platform,” he added.
Asked about if TV and internet TV can co-exist, TV producer J.D. Majethia, founder of Hats Off Production LTD who had brought back one of his earlier productions “Sarabhai VS Sarabhai” from television to Hotstar, said the major shift is yet to happen.
Noting that it is “true that people have started subscribing a lot to a digital platform”, he noted that “we must not forget that did not majorly happen from TV to digital. In urban India, people have various avenues of recreations including shopping malls, live gigs, online entertainment etc. but the major Indian population, especially women who are housewives, prefer to watch TV”.
“However the choice of content has changed; and I agree that the choice of medium is also changing. But the complete shift is yet to happen.”
India Film Project Season 7 is a two-day extravaganza that conducts film screening, workshop panel discussion on cinema and digital content encouraging youngsters to create new content. It ends on Sunday.
—IANS
by admin | May 25, 2021 | Markets, Social Media, Technology
New York : At a time when people struggle with a seemingly diminishing attention span, Snapchat could be the best form of communication but its overuse could make you addictive, researchers say.
“For certain people, Snapchat enables them to overcome communication apprehension by using a different means of communication where they do not have a threat in their face. At the same time, there are people who are addicted to it,” said graduate student J.J. Delacruz at Texas Tech University.
For the study, researchers recruited students in the College of Media and Communication through the department’s Sona survey system, where students earn extra credit in certain classes for participating in online surveys.
They also administered the survey to those who responded to requests through TechAnnounce — the official email announcement/communication method for Texas Tech University — totalling almost 500 students altogether.
The survey asked students who use Snapchat about their reasons for using the medium, including needs and motivations.
It also asked about general social media use motivations, such as personality characteristics and what made them tend to gravitate toward Snapchat as a social medium. It also asked questions to help researchers analyse differences between males and females.
The brevity of Snapchat posts was a key factor for two big reasons.
One, people using Snapchat felt much more trustworthy with how they shared content with others. Two, because the content disappears quickly, users are able to share their lives and don’t feel the pressure to present themselves in any extraordinary form — they can just be their normal, real self, researchers said.
“They thought that was a good way to maintain ties with people they were already very close with, interpersonally,” Delacruz said.
The researchers also mentioned that Snapchat can be a useful tool to help overcome apprehension about communicating on a public forum, it can also swing the other way and become addictive.
“Knowing their motivations would definitely help people who advise those with the addiction. It can help them have a better understanding of how to be confident and effective communicators,” the graduate student added.
—IANS
by admin | May 25, 2021 | Markets, Social Media, World
Washington : US President Donald Trump’s lawyers have asked Facebook to provide the private account information of the social media giant’s users engaged in “anti-administration activists”.
“The warrants specifically target the accounts of three Facebook users who are described by their attorneys as anti-administration activists who have spoken out at organised events, and who are generally very critical of this administration’s policies,” CNN reported on Saturday.
The social media giant went through seven months of legal proceedings so it could make all three users aware that administration lawyers wanted their online details.
“We successfully fought in court to be able to notify the three people whose broad account information was requested by the government,” a Facebook spokesperson told CNN.
Meanwhile, on behalf of the targeted activists, the American Civil Liberties Union (ACLU) has moved to block the warrants.
The ACLU said in a filing that enforcing the warrants would “reach deeply into individuals’ private lives and protected associational and political activity”, according to Independent.co.uk.
It warns that giving the government access to such broad repositories of data would stifle future speech.
Earlier in February, warrants were issued by the Attorney for the District of Columbia that asked Facebook to furnish details about the activities of three users who spearheaded mass protests against Trump’s inauguration.
—IANS
by admin | May 25, 2021 | Markets, Muslim World, Social Media
A Saudi man explores a website on his laptop in Riyadh February 11, 2014. REUTERS
Riyadh : Saudi public security on Wednesday called on citizens to use social media to report suspected terrorist activities, the media reported.
A day earlier, a suicide attack targeting two premises of the Saudi Defence Ministry in Riyadh was foiled, and two suicide bombers, identified as Islamic State militants, were arrested, Xinhua news agency reported.
Malicious or illegal posts could be reported through an application by sending a screenshot of any posts suspected of harming security or promoting terrorism and extremism.
The move is part of a series of steps by Saudi Arabia in its war against terrorism, especially after several deadly blasts that targeted mosques and other important facilities in the recent years.
—IANS
by admin | May 25, 2021 | Markets, Social Media, Technology
San Francisco : Many users across the globe faced outage on Facebook and Instagram, with a flash message from the company saying the website undergoing “required maintenance”.
Late on Saturday, users started to complain that they were unable to access their social media accounts when they attempted to login.
According to Down Detector, a website that tracks Internet outages, most users reported a “total blackout” while some could access the site but were unable to load pages or upload pictures.
Some could access the site but were unable to load certain pages or upload pictures.
The technical glitch affected both the desktop and mobile users across the world, including the Europe, the US, Brazil, Japan and Australia.
At its peak, the website was receiving 1,869 reports of outages. Users on Facebook-owned Instagram also reported the technical issues which was later resolved.
—IANS
