Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

Xiaomi overtakes Fitbit, Apple in global wearable market

by | May 25, 2021

XiaomiBeijing : Xiaomi has overtaken the US-based Fitbit and Apple in global wearable market by capturing 17 per cent share of the total 22 million units that were shipped in the second quarter this year.

According to a research by Strategy Analytics on Thursday, global wearables shipments rose eight per cent annually from 20 million in second quarter last year.

Strong demand for low-cost fitnessbands in China and premium smartwatches across the US drove the uptick.

“Xiaomi captured 17 per cent global marketshare and overtook Fitbit and Apple to become the world’s largest wearables vendor. Fitbit is at risk of being trapped in a pincer movement between the low-end fitnessbands sold by Xiaomi and the fitness-led, high-end smartwatches sold by Apple,” said Neil Mawston, Executive Director at Strategy Analytics.

Fitbit shipped 3.4 million wearables for 16 per cent marketshare worldwide in second quarter this year, almost halving from 29 per cent a year ago.

“Apple shipped 2.8 million wearables worldwide in Q2 2017, growing 56 per cent annually from 1.8 million in Q2 2016. Apple has for now lost its wearables leadership to Xiaomi, due to a lack of presence in the sizeable fitnessband sub-category,” Cliff Raskind, Director at Strategy Analytics, said.

However, Raskind noted, the rumoured upcoming Watch Series 3 launch with enhanced health tracking could prove to be a popular smartwatch model and enable Apple to reclaim the top wearables spot later this year.

—IANS

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Recent Posts

IIM Raipur’s New MBA Batch Begins Its Leadership Journey

IIM Raipur’s New MBA Batch Begins Its Leadership Journey

Raipur, (Press Release)Indian Institute of Management (IIM) Raipur, a leading institution recognized for #BuildingBusinessOwners, hosted the Inauguration and Orientation Program for the MBA Batch 2025–27, marking the beginning of a transformative academic journey...

Hyderabad: A Thriving Hub of Opportunities, Business, and Innovation

Hyderabad: A Thriving Hub of Opportunities, Business, and Innovation

Maeeshat News Network | Hyderabad Hyderabad, the capital city of Telangana, India, has emerged as a dynamic powerhouse of opportunities, business, and innovation over the past few decades. Known historically for its rich cultural heritage, architectural marvels like...

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *