New Delhi, (IANS) : Owing to the air pollution, there has been around 400 per cent surge in demand of air purifiers in the Delhi-National Capital Region (NCR), a report said on Tuesday.

According to HomePunch, an e-commerce platform for home and kitchen appliances, more and more consumers are logging in to their platform to buy air purifiers.

“The sales surge is unexpected. We have alerted all our brands, their wholesale and retail networks to be ready with available stocks,” said Sachin Goel, CEO, HomePunch, in a statement.

Since the morning post-Diwali, the Delhi-NCR, parts of Uttar Pradesh and Haryana have been reeling under severe air pollution.

According to experts, the smog is the result of farmers burning crop stubble and residue in and around Delhi-NCR, unsettled dust due to heavy construction activities and vehicular emissions, further intensified by cracker-burning during Diwali.